REN TV increases the amount of educational content on air

New knowledge and useful information are the main requests of the TV audience of 25-54 years old. This is evidenced by the data obtained by REN TV channel based on the results of a study of viewer preferences. At the same time, viewers note that it is important for them to receive cognitive content in a condensed, concentrated form.

REN TV is the only federal channel in Russia, which is engaged in educational activities, offering the viewer new knowledge of the widest range. And REN TV was the first Russian broadcaster to dare a bold experiment: the informative program "Science and Technology" starts to be aired in the evening prime, where federal TV channels traditionally show feature films, serials and entertainment projects. Starting September 26 on Thursdays at 22:00 the viewer will be able to see a digest of the brightest stories of the program.

The project "Science and Technology", the idea of which belongs to the General Director of REN TV Vladimir Tyulin, is aired on Sundays at 10:30. The creators of the program and its host Mikhail Borzenkov every week ask the question: what will the world be in 5, 10, 20 or 50 years? And they look for an answer based on scientific developments. What discoveries will change our world and what will be the outcome of these metamorphoses? What technologies formed the basis of breakthrough discoveries and who stands in the shadow of these great achievements? "Science and Technology" is an attempt to look far ahead and understand whether we can live in that new world where everything will be different.

The program successfully cooperates with many leading enterprises, universities and scientific organizations. It has already received not only viewer recognition: in January this year Mikhail Borzenkov and the program's director Yulia Zasko were awarded the Russian government prize for creating a project aimed at popularizing science, informing citizens about the achievements of Russian scientists, Russian technical innovations and advanced developments, and making a significant contribution to raising the prestige of scientific activity.

In the second half of October a new weekly popular science TV project "Crazy Facts" - the first and only TV encyclopedia of unbelievable facts - will appear on REN TV evening air. Each of the 48-minute episodes includes 20 to 40 unique stories told in a dynamic, informative and entertaining way.

- Why do all mammals have two nostrils and are there those with one?
- How did you find out that the average body temperature is 36.6 or that humans are 80% water?
- Who "gave" their voice to the dinosaurs in the movie?
- How many years do motorists spend waiting for a traffic light to change?
- Why does boiling water quench a fire faster than cold water?
- Does no language in the world really have a word for the back of the knee?
- Is there a connection between the words "doctor" and "lie"?

This is only a small part of the questions that can be found on the Internet, and the new program on REN TV already has the answers.

The creators of the project claim: behind each of these facts, which the viewer will definitely want to share with friends, hides an insanely interesting story. Experts of the program - representatives of different fields of science - are happy to answer questions, check the reliability of each fact, comment and supplement the data, refute myths and clarify.